Privacy Policy

Effective Date: October 1, 2026
Last Updated: October 1, 2026

1. Introduction

At Soul London (“we”, “us”, or “our”), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, browse our products, make a purchase, or contact us.

We aim to handle your personal information transparently and in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, where applicable.

By using our website, you acknowledge this Privacy Policy.

2. About Us

Brand Name: Soulmates
Company Name: Soul London
Website: soullondon.cp.uk
Email: info@soullondon.cp.uk
Phone: +44 000 000 0000

For any questions about this Privacy Policy or how we handle your personal information, please contact us using the details above.

3. Information We Collect

We may collect the following types of personal information when you use our website or services:

Personal Information: Your first name, last name, email address, telephone number, billing address, and shipping address.
Order Information: Products purchased, order history, transaction details, delivery preferences, and returns information.
Payment Information: Payment-related details necessary to process transactions. Card details are generally handled directly by our payment service providers.
Account Information: Login credentials, saved addresses, and account preferences, if you create an account.
Technical Information: IP address, browser type, device information, operating system, and website usage data.
Marketing Preferences: Your newsletter subscriptions, communication preferences, and consent records.
Customer Support Information: Messages, enquiries, feedback, and other information you provide when contacting us.

We only collect information that is reasonably necessary for the purposes described in this policy.

4. How We Use Your Information

We may use your personal information for the following purposes:

To process and fulfil your orders and arrange delivery.
To manage payments, refunds, exchanges, and returns.
To provide customer support and respond to enquiries.
To create and manage customer accounts.
To send order confirmations, shipping updates, and other transactional communications.
To improve our website, products, services, and shopping experience.
To personalise product recommendations and website content, where permitted.
To send promotional emails and marketing communications where you have provided the required consent or where another lawful basis applies.
To detect and prevent fraudulent transactions, unauthorised access, and other security risks.
To comply with applicable legal, tax, and accounting obligations.

5. Legal Basis for Processing

Where UK GDPR applies, we process your personal information on one or more of the following legal bases:

Contract: To fulfil your orders and provide services you request.
Legal Obligation: To comply with applicable laws and regulatory requirements.
Legitimate Interests: To maintain website security, prevent fraud, improve our services, and manage our business, where these interests do not override your rights.
Consent: To send certain marketing communications or use non-essential cookies where consent is required.

You may withdraw your consent at any time where processing is based on consent.

6. Sharing Your Information

We do not sell your personal information. However, we may share relevant information with trusted third parties when necessary to operate our business and provide our services.

These may include:

Payment Providers: To securely process payments and refunds.
Delivery Partners: To deliver orders to your specified address.
Website Hosting Providers: To host, maintain, and secure our website.
Analytics Providers: To understand website traffic and improve performance.
Email and Marketing Providers: To manage customer communications and marketing campaigns.
Customer Support Providers: To assist with enquiries and customer service.
Professional Advisers: Such as accountants, auditors, and legal advisers, where necessary.
Authorities: Where disclosure is required by law or necessary to protect our legal rights.

We expect third parties processing personal information on our behalf to use appropriate security measures and handle information in accordance with applicable data protection requirements.

7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, tax, and reporting requirements.

Retention periods may vary depending on the type of information and the reason it was collected.

When information is no longer required, we will securely delete or anonymise it, subject to applicable legal obligations.

8. Data Security

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, alteration, disclosure, or destruction.

These measures may include secure website connections, access controls, appropriate security procedures, and trusted service providers.

Although we take reasonable steps to protect your information, no method of online transmission or electronic storage can be guaranteed to be completely secure.

9. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to improve functionality, understand visitor behaviour, and personalise your shopping experience.

Cookies may be used for the following purposes:

Essential Cookies: To enable core website functions, shopping carts, checkout, and account security.
Analytics Cookies: To understand how visitors use our website and help us improve its performance.
Preference Cookies: To remember your preferences and settings.
Marketing Cookies: To support relevant advertising and measure marketing campaign performance.

Where required by law, we will obtain your consent before placing non-essential cookies. You can manage your cookie preferences through our cookie settings or your browser.

10. Marketing Communications

We may send you promotional emails about our products, collections, special offers, and updates where permitted by applicable law.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in our communications or by contacting us at info@soullondon.cp.uk.

Even if you opt out of marketing communications, we may still send essential transactional messages relating to your orders or account.

11. Your Privacy Rights

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal information:

Right of Access: Request a copy of the personal information we hold about you.
Right to Rectification: Request correction of inaccurate or incomplete information.
Right to Erasure: Request deletion of your personal information in certain circumstances.
Right to Restriction: Request that we restrict the processing of your information in certain circumstances.
Right to Data Portability: Request your information in a commonly used, machine-readable format where applicable.
Right to Object: Object to certain types of processing, including direct marketing.
Right to Withdraw Consent: Withdraw consent where we rely on it to process your information.

To exercise your rights, please contact us at info@soullondon.cp.uk. We may need to verify your identity before responding.

You may also have the right to lodge a complaint with the relevant data protection authority, such as the UK Information Commissioner’s Office (ICO), where applicable.

12. International Data Transfers

Some of our service providers may process or store personal information outside the United Kingdom.

Where international transfers are subject to UK data protection law, we will take appropriate steps to ensure that your information receives an adequate level of protection, using applicable safeguards such as adequacy regulations or approved contractual protections.

13. Third-Party Websites

Our website may contain links to third-party websites, services, or social media platforms.

We are not responsible for the privacy practices, content, or security of these external websites. We encourage you to review their respective privacy policies before providing personal information.

14. Children’s Privacy

Our website is not intended to knowingly collect personal information from children in circumstances where parental consent or other legal requirements apply.

If we become aware that we have collected personal information from a child unlawfully, we will take appropriate steps to delete it.

Parents or guardians who believe a child has provided personal information to us may contact us for assistance.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, legal requirements, or data protection procedures.

Any changes will be published on this page with an updated revision date. We encourage you to review this policy periodically.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the personal information we hold about you, please contact us:

Soul London
Website: soullondon.cp.uk
Email: info@soullondon.cp.uk
Phone: +44 000 000 0000

We will review and respond to privacy-related enquiries in accordance with applicable data protection laws.